Shiseido

All things beautiful come from nature

Shiseido use Japanese ‘Washoku’ philosophy which looks to harness the power of natural botanical ingredients so we wanted to mirror this by combining nature and technology to create art. We directed this film with Espadaysantacruz. With the help of expert botanists, we created a living, breathing garden installation. The plant growth footage took months to research and film with the final installation a perfect marriage of real in-camera robotics, botany and CG all culminating in a sculpture that is a visual metaphor for the Shiseido WASO products.

This is the director’s cut of the film

Credits

  • Client Shiseido
  • Agency W+K Tokyo
  • Production company Blinkink
  • Direction Dvein & Espadaysantacruz
  • Cinematography Juan Santacruz
  • Editor María Antón Cabot
  • Post Analog & Dvein
  • Live Action Art Director David Diez

Production Stills